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India Digital Awards 2011

 India Digital Awards  have in all 33 categories to choose from.
 
May I request you to please consider submitting your entry under the suitable category. You may visit the link http://www.iamai.in/india_digital_award_2012 for full details. Last date for awards entry submission is 30 November 2011.
 
Mentioned below are all 33 categories to choose from.
 

Digital Payment

·         Best Mobile Banking: Most innovative, sustainable, pioneering, mobile banking service in India.
·         Best cashless payment service for eCommerce: Most innovative, secure, widely acceptable and low cost cashless payment service provider for eCommerce
·         Best Digital Financial Inclusion Project: Best financial service for promoting inclusive growth and poverty alleviation from urban and rural India.
 
 

Digital Advertising

·         Best Display Campaigns: Includes banners, buttons, pop-ups, video etc.
·         Best Search Marketing Campaign: Use of search engine for advertising a product or service or for any marketing campaign. The entry is open for paid search campaigns only.
·         Best Viral Marketing Campaign: An advertising and marketing phenomenon that facilitates and encourages people to pass along a marketing message. Can be graphic, text or video based advertising.
·         Best Email Marketing Campaign: A form of direct marketing utilizing electronic mail as a means of communicating to an audience.
·         Best Social Media Marketing Campaign: Most creative, innovative or highly effective use of online social media - websites, applications, APIs, plug-ins, etc - within an advertising or marketing campaign
·         Best Mobile SMS Advertising or Marketing Campaign: The use of mobile sms for advertising a product or service or for any marketing campaign.
·         Best Mobile Voice Advertising or Marketing Campaign: The use of mobile voice for advertising a product or service or for any marketing campaign.
·         Best Mobile WAP Advertising or Marketing Campaign: The use of mobile WAP for advertising a product or service or for any marketing campaign.
·         Best Online or Mobile Game or Application Campaign: An online or mobile - web based or downloadable game or application made on behalf of a client to specifically market a good or a service.
·         Best Digital Integrated Campaign: Integrated media plan entries must include media buys and placement over either all web based options or all mobile based options
 

Website

·         Best eCommerce Website: Sites providing consumers online commerce and retail sales of any product or services.
·         Best Local language website: Sites providing any service or information in Indian local language.
·         Best News content Website: Sites providing consumers online news content.
·         Best Classified Website: Sites providing classifieds service or information.
·         Best Multiutility Website: Sites offering a wide range of services, applications, information, tools and/or products.
·         Best Auto content Website: Sites that provide all automobile related services and information. Automobile related ecommerce sites may either apply for their entry either here or under ecommerce category. Not both.
·         Best Travel Website: Sites that provide travel services and information. These include online agents for purchasing tickets, hotel rooms, rental cars, vacation packages, other travel services, online travel guides, travel writings and travel tools.
·         Best Financial Website: Sites providing financial services and/or information. These include online stock trading, financial news, mortgage information, online banking, bill paying services or other consumer related financial services.
·         Best Corporate Website: Sites providing information about the organization.
·         Best Government Website: Sites providing information and services pertaining to government matters.
 

Mobile VAS

·         Best Mobile Game: Mobile sites or Apps developed specifically for handheld devices featuring direct online gaming for individuals or multi-player. Includes games of any type.
·         Best Mobile Music Service: Mobile sites, Apps or service developed specifically for handheld devices that are dedicated to the distribution and/or presentation of music.
·         Best Mobile Video or TV Service: Mobile sites, Apps or service specifically for handheld devices for the distribution of video content.
·         Best Mobile News Service: Mobile sites or Apps developed specifically for handheld devices for the distribution of recent happenings. These may be offshoots of established broadcast or other existing news operations or developed specifically for online news.
·         Best Mobile Enterprise Product or Service: The most innovative mobile tool to help corporations or enterprises users to work smarter and do business better on the move.
 
 

Digital Social and Economic Empowerment

·         Best use of Mobile for social and economic development: Best mobile initiatives, programmes, products and services that have had a tangible effect in bridging the digital divide at an affordable cost.
·         Best use of Internet for social and economic development: Best web initiatives, programmes, products and service that have had a tangible effect in bridging the digital divide at an affordable cost.
 

Special Awards

·         Best Internet Person of the Year: One of the two highest awards, it would be awarded to a person who has made an outstanding contribution for the promotion of internet in India through the work of his company, government department or NGO.
·         Best Mobile Person of the Year: The second of the two highest awards to be given to a person who has made an outstanding contribution to the promotion of mobile services in India either through his company, government department or NGO.
·         Best Digital Start up of the year [Company]: The best among the internet or mobile companies that was started or incorporated on or after 01 January 2009.
 
 
The awards gala night is on 18th January ’12 at New Delhi. Please log on to the below website to get more details:
 
Regards,
Latika
 
Latika Chopra
Assistant Manager
Internet and Mobile Association of India
406, Readymoney Terrace, 167, Dr Annie Beasant Road, Mumbai 400018
Tel: 022 24954574 Mobile: 9820408033
www.iamai.in

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